Franck Muller Personally Invites Chrono Hunter To WPHH During Watches And Wonders 2024
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Franck Muller Personally Invites Chrono Hunter To WPHH During Watches And Wonders 2024

Franck Muller Personally Invites Chrono Hunter To WPHH During Watches And Wonders 2024


In Brief

  • Chrono Hunter is delighted to announce we have been invited to WPHH during Watches and Wonders 2024 by none other than Swiss powerhouse, Franck Muller. 
  • We will be your horological guide for the week, reporting from Geneva during press week, beginning April 9th, 2024
  • Watch out for hot drops, exclusive footage from Franck Muller’s press conference, their new novelties, never before seen footage and a few timely surprises to boot.
  • Chrono Hunter will be everywhere on the timekeeping scene, including guests at the not to be missed Franck Muller Gala Dinner.


Time To Stop The Printers

Extra, extra, read all about it…

Hold the front page and the back page while you're at it. It’s been a whirlwind year since Watches and Wonders 2023.

Time flies when you are having fun. Especially when Patek Philippe released 17 new watches, Tudor dropped a burgundy bezel, and of course, (who could forget) everyone’s green fingered friend smiling inside a date aperture on the Kermit Oris

If you want to rewind the clock for a minute, take a look back at our definitive guide to all major new releases at Watches and Wonders 2023.

The forward thinking Curvex CX Flash Grand Central Tourbillon launched at WOW 2023

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Yet, Franck Muller had plenty to shout about last year. The 2023 World Presentation of Haute Horology (known as WPHH) saw a slew of new releases that got our timekeeping juices flowing.

There were a stonking 13 different collections unveiled in Geneva with a number of configurations featuring all colours of the rainbow.

Other hits from 2023 include the Vanguard Damascus steel and Vanguard New Tone Skeleton

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Like Richard Mille, FM likes to flaunt its signature tonneau shaped case and incorporated everything from luxury sports watches composed of carbon as well as an array of the best dress watches made from precious metals.

If you are looking to buy a Franck Muller with panache, there are too many to cover here. Yet, we did take a liking to the Curvex CX Piano with glossy black dial sans indices or markers, the steely Vanguard Damascus and the futuristic Curvex CX Flash Grand Central Tourbillon.

So how about Watches and Wonders 2024? One thing for sure is that for the first time, Chrono Hunter will be front and centre with all the latest natterings from the Frank Muller WPHH this year. 

After one of the world’s best luxury brands reached out to us, we could not hesitate to reach back and accept their gracious invite.

In addition, I will be joined alongside Chrono Hunter Founders, Sam Rayner and Max Nordigian at the press conference introducing their brand new novelties as well as Franck Muller’s Gala Dinner. This soiree is nailed on to be glitzier than the Golden Globes. 

Taking place during press week, this is arguably one of the most prestigious events in the horological calendar. Considered the Oscars of the watch world, keep abreast of all things Franck Muller at Watches and Wonders 2024. 

Plus, there will be a few extra sneaky bits and exclusives from their Watchland Estate we will only be sharing with our readers during the week. Like the perfect cup of tea, this simply cannot be rushed. 

All in good time, dear connoisseurs. 


Frequently Asked Questions - Franck Muller


What Is The Most Iconic Watch Of Franck Muller?

A tough question for even the most eagle eyed of time lords. 

Some say the original chronograph sport pieces from the 1990s, while others opt for the enduring Cintrée Curvex with its instantly recognisable curved case, intricate guilloché patterns, elegant numerals, and more contours than a catwalk at London Fashion Week.

8880 CH with blue dial

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Yet for us it has to be the Crazy Hours. Like Jay-Z and Beyonce walking down the red carpet, you’ll certainly be “Crazy in Love” when it comes to this specific model.

Want to look the part with a touch of sparkle on the wrist? Check out our roundup of the best looking watches at the Emmys 2024 or the best novelties we spotted at the 81st Golden Globes.

The Crazy Hours is a testament of Frank Muller’s design, craftsmanship and striving for excellence.

Daring and bold, this is the art of telling the time..but not as we know it. Full of whimsy, creativity, and technical excellence, the dial may appear unconventional, with its seemingly random arrangement of numerals. 

However, upon closer inspection, one discovers the ingenious mechanism behind the design. Instead of following a traditional clockwise progression, the hour hand of a Crazy Hours watch jumps to the next numeral in a non-linear fashion, every hour. 

No, the end is not nigh. Await as the hour approaches and pick your mouth off the ground for a second as the hour hand jumps. This one off feature allows the wearer to read the time in an unconventional yet intuitive manner.

Crazy Hours special edition watch marking 30 years

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With a 30th anniversary edition and a host of colourful dials taking in red, green and blue, the concept behind the Crazy Hours collection is to break free from the constraints of traditional watchmaking.

When you buy a Frank Muller, you are embracing a sense of playfulness, avant-garden design and spontaneity.

Each timepiece in the collection is a masterpiece of technical ingenuity, with a highly complex movement that orchestrates the seemingly erratic motion of the hour hand with precision and accuracy.

On top of its innovative timekeeping mechanism, the Crazy Hours collection is distinguished by its bold and eye-catching designs, utilising  avant-garde materials to intricate dial motifs and luxurious finishes.

Each watch is a work of art that makes a statement on the wrist and is more than befitting for all manner of special occasions.

Despite its unconventional approach to timekeeping, the Franck Muller Crazy Hours collection remains true to the brand's reputation for excellence in craftsmanship and engineering. 

Be it a conversation piece or cherished as a collector's item, this model is a symbol of the brand's commitment to pushing the boundaries of horological innovation while maintaining its signature blend of creativity and sophistication.


Is Franck Muller Worth Buying?

Potentially, but this comes down to a number of different factors when you buy a Frank Muller;

  • Complications

Known originally as the Master of Complications before A. Lange & Sohne claimed the timekeeping crown (allegedly though they have replaced master with King), watches that house skeletonised dials or the highly regarded Giga tourbillon may be more sought after, especially on the pre-owned market. 

  • Provenance

If a watch has a significant backstory or historical lineage to match the likes of a coveted Rolex Daytona, this may lead to higher prices in the long term.

  • Precious Metals 

If you buy a watch containing the following materials, the likelihood is it will be worth more upon resale. Many top luxury brands such as Franck Muller incorporate many of these metals into their timepieces including;

Note many of their watches have either diamonds or sapphire around the dial which will make them more valuable upon resale. If you are looking to buy a Franck Muller, isn’t it time to contact our knowledgeable team at Chrono Hunter to discuss options? 

With unmatched brand expertise, quick turnaround and the best possible prices, receive multiple offers across an array of models, choose which suits you and conclude your purchase directly with one of our handpicked retailers or trusted dealers in the safest possible manner. 

FUN FACT: Did you know this Swiss giant included a perpetual calendar within a Rolex Datejust and was responsible for the world’s first triple axis tourbillon?


Do Franck Muller Watches Hold Value?

In a word, no if purchased brand new. But there may be interesting propositions to be had if you time your purchase right.

The brand may have had pulling power back in the 90s when The Simpsons and MTV were as de rigour as cargo pants and soft tips. But if we look at market behaviour, their watches are renowned for selling below normal retail price. 

Resale value is an altogether different kettle of fish as Franck Muller watches should hold value…as long as you hold on to it. Breaking down the barriers of watchmaking and gorgeous design means this is a potential investment piece for the avid enthusiast or collector. 

This does open up a horological window of opportunity for buyers looking for first rate value on the secondary market if you want to buy a Franck Muller.

Again, it’s the old adage of driving a new car off the showroom forecourt coupled with supply and demand that will see you reap the rewards upon resale. 

Every watch is going to lose value one way or another.

And for many reasons, on the whole, the brand does not have the exclusivity or rarity of Holy Trinity members, Audemars Piguet, Patek Philippe and Vacheron Constantin not to mention Rolex, the top Swiss watch brand according to Morgan Stanley with a 30%+ market share in 2024.

At the end of the day , while luxury watches can retain or increase in value over time, it's important to approach them primarily as objects of enjoyment rather than purely as investments.

Some Franck Muller watches may hold their value well within the luxury watch market, especially if you own a limited edition novelty or one of their rarer lines that are hard to come by like the Aeternitas and Gravity Skeleton. 

Nevertheless, it's essential to consider your purchase primarily for the pleasure it brings rather than potential financial gain.


How Many Watches Does Franck Muller Make A Year?

This Swiss watch brand produces around 40,000 timepieces annually with new lines unveiled every year.


What Is The Most Expensive Watch By Frank Muller?

Considered the most complicated number ever manufactured by the Maison, The Franck Muller Aeternitas Mega 4 is the creme de la creme from their stable. 

The Mighty Mega 4

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With more than 36 individual complications, the Patek Phillipe Grandmaster Chime 6300G rocked by Jay-Z at the 2023 Grammys pales into significance at only 20.

Priced originally at a cool £2.5 million, it boasts 1,500 plus individual components and was designed by Pierre Michel Golay. 

He is infamous for constructing a grand sonnerie for none other than Gerald Genta. The man, the myth, the legend has conjured up some of the most iconic watches on the planet including the Audemars Piguet Royal Oak and Patek Philippe Nautilus

By the way, this beauty has a grande sonnerie and perpetual calendar sans adjustment for...wait a tick…a thousand years!

Crafted with meticulous attention to detail and technical precision, the Aeternitas Mega 4 represents the pinnacle of Franck Muller's expertise and innovation. 

The sheer complexity of its movement is awe-inspiring with its perpetual calendar, capable of accurately tracking the date, day, month, leap years, and even the phase of the moon.

This perpetual calendar function is programmed to account for irregularities such as leap years, ensuring top notch accuracy, well until the 22nd century. 

In addition to its perpetual calendar, the Aeternitas Mega 4 boasts a myriad of other complications, including a minute repeater, tourbillon, chronograph, and a Westminster carillon striking mechanism. 

The minute repeater chimes the time on demand, while the Westminster carillon strikes the hours, quarters, and minutes in the melody of London's Big Ben. The Clash may have sung about London Calling.

But despite its technical complexity, the Aeternitas Mega 4 is housed in an elegantly designed case, available in a variety of precious metals such as platinum, white gold, and rose gold. 

The dial, adorned with exquisite guilloché patterns and hand-applied decorations, serves as a testament to the craftsmanship and artistry synonymous with the Franck Muller brand.


Who Wears Franck Muller Watches?

The Richard Mille of the 90s and early noughties, not to mention creator of the “It” watch, they are Ideal for enthusiasts, collectors, professionals and high net worth individuals. Meanwhile, FM also has a celebrity cult following and has been flexed on the wrists of;

  • Tudor ambassador David Beckham
  • Hip hop mogul and naysayer Kanye West
  • Former UFC champ Conor McGregor 
  • Ex boxing impresario Floyd Mayweather.


How Much Is Cristiano Ronaldo's Watch Franck Muller?

Approximately £1.4 million.

Franck Muller 7008 T INV C INV, Source: Daily Mail

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Deemed one of the most expensive watches of recent times, we know footballers' watches go together like Omega and Speedmaster. The number in question is the Franck Muller Invisible Baguette Diamonds Imperial Tourbillon.

Set with 474 baguette diamonds and around 70 rubies, each stone has gone through a process called invisible setting.

You’d be a fool not to spot this on anyone’s wrist! It has a weekend-proof 60 hour power reserve and more diamonds than Rhianna can even dream to sing about.

Boasting 193 components, this divine beauty has more than 140 diamonds on the dial weighing in at 10.42cts. In addition, the case itself enjoys 42 baguette diamonds (6.23 cts) while the bezel is home to 40 baguette diamonds (7.5cts)

The former Manchester United and Real Madrid player owns other timepieces from Franck Muller, worth in excess of £1.2 million. This includes the Cintree Curvex Tourbillon, encompassing a tourbillon, white gold case and set with baguette diamonds 

Who said diamonds were a girl’s best friend?



Stay tuned for up to the minute details and news from Watches and Wonders 2024 and Franck Muller’s brand spanking new releases, as Chrono Hunter lands in Geneva during press week. 

Starting April 9th, look out for the hottest drops and insta posts on our channel @chronohunter while soaking up the sights, sounds, smells and clicks of what this prestigious brand has in store taking in their legendary Watchland factory and Gala Dinner.

Buckle up my horological fiends. Let us take you on a timekeeping journey of adventure. Forget to infinity and beyond. 

This is more a case of to Aeternitas and beyond…


Wanted to buy a Franck Muller at the best possible price? Looking to sell a Franck Muller and upgrade to one of their most popular watches such as the Cintrée Curvex? Then now is the perfect time to discuss your requirements with Chrono Hunter.

Contact us here and benefit from multiple offers on our one of a kind platform via our exclusive network of the best luxury retailers and approved authorised dealers. Whether long term purchase or something a bit more elegant, we have a timepiece with your name on it. 

Enjoy the most competitive offers when buying and top prices paid when selling. We only work with the most trusted retailers in the business ensuring security and safety at every step of the transaction.

Download our dedicated app today or simply enter the details of the watch you want to buy or sell via our simple online form.

With unparalleled service, fast turnaround and an array of 5 star reviews on Trustpilot, Chrono Hunter delivers the ultimate online buying and selling watch experience 


Discover, hunt, buy, sell


Images (unless otherwise stated): Franck Muller


Further Reading: 

Franck Muller: Brand History


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